For example, if an ad features an endorser who is a relative or employee of the marketer, the ad is misleading unless the connection is made clear. In addition, the Guides say, if there’s a connection between an endorser and the marketer that a significant minority of consumers wouldn’t expect and it would affect how they evaluate the endorsement, that connection should be disclosed clearly and conspicuously. An endorsement must reflect the honest opinion of the endorser and can’t be used to make a claim the marketer of the product couldn’t legally make. The Guides, at their core, reflect the basic truth-in-advertising principle that endorsements must be honest and not misleading. That common-sense premise is at the heart of the Federal Trade Commission’s (FTC) Endorsement Guides. Would you want to know that when you’re evaluating the person’s glowing recommendation? You bet. Now suppose the person works for the company that sells the product or has been paid by the company to tout the product. Would that recommendation factor into your decision to buy the product? Probably. The person says it performs wonderfully and offers fantastic new features that nobody else has. Suppose you meet someone who tells you about a great new product. About the FTC Show/hide About the FTC menu items.News and Events Show/hide News and Events menu items.Advice and Guidance Show/hide Advice and Guidance menu items.Competition and Consumer Protection Guidance Documents.Enforcement Show/hide Enforcement menu items.“Sadness is but a wall between two gardens. The bigger the tree, the bigger will be its roots. Both are needed, and the higher a tree goes, the deeper it goes, simultaneously. Happiness is like a tree going into the sky, and sadness is like the roots going down into the womb of the earth. It takes a man with real heart to make beauty out of the stuff that makes us weep.” – Clive Barkerġ9. You have to experience sadness to know happiness, and I remind myself that not every day is going to be a good day, that’s just the way it is!” – Dita Von Teeseġ8. “Some days are just bad days, that’s all. They are the messengers of overwhelming grief, of deep contrition, and of unspeakable love.” – Washington Irvingġ7.
They speak more eloquently than ten thousand tongues. They are not the mark of weakness, but of power. “Every life has a measure of sorrow, and sometimes this is what awakens us.” – Steven Tylerġ6. “Just because you are sad, it doesn’t mean that you are not strong or loved. If it’s not everything, it becomes flat or mundane.” – Sterling K. And the highs give you perspective on the lows. Because the lows have you appreciate the highs. “It doesn’t hurt to feel sad from time to time.” – Willie Nelsonġ3. Strength is when you have so much to cry for but you prefer to smile instead.- Unknownġ2. If somebody hurts you, it’s okay to cry a river, just remember to build a bridge and get over it.- Taylor Swiftġ1. It’s okay to cry, to show emotions.- Marina Abramovicġ0. It’s better to cry than to be angry because anger hurts others, while tears flow silently through the soul and cleanse the heart.- Pope John Paul IIĩ. You’re allowed to be sad.” – Daniell KoepkeĨ. You’re allowed to scream and wail and cry.
You’re allowed to talk about your pain and reach out for support. You’re allowed to show your feelings honestly. Their discomfort isn’t about you – it’s about them and their own limitations, and no matter what they think or say, you deserve to give yourself permission to feel whatever it is you feel. You don’t ever have to sacrifice your self care for the sake of people who only want you around when it’s easy and comfortable. You have to honor your feelings and trust that you don’t need anyone’s permission or approval to feel what you feel. If people try to silence your pain by telling you to get over it and cheer up because you’re no longer fun or you’re ruining the mood, you don’t have to push away your sadness. It isn’t your job to smile or hide your truth to make other people feel more comfortable.
You don’t owe anyone a performance of being okay when you feel like you’re falling apart. And if we’ve got to cry, we’ve got to cry.” – Charles Bukowskiħ. What I now know is that losses aren’t cataclysmic if they teach the heart and soul their natural cycle of breaking and healing.” – Martha BeckĦ. I’d smile when I was sad, pretend to like people who appalled me. “Ten years ago, I still feared loss enough to abandon myself in order to keep things stable.
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